Our Offerings
The Issue
Gen Xers, numbering 65 million strong, are the driving force behind the economy. Despite being overshadowed in discussions, they hold the highest wealth, possess extensive work experience, and prioritize wellness like no other generation. Ignoring Gen X means missing out on tapping into a demographic with immense potential and spending capacity.
How We Can Help
XFactor Impact offers their expertise in reaching Gen Xers via a variety of services listed below. Reach out to us to get started today!
Speaking Engagements
Gain valuable insights into the Gen X market landscape and how to target this demographic. Audiences leave educated, motivated, and armed to activate. Available to deliver keynotes at events, facilitate inspiring panels and kick-off team meetings.
Improve your impact with Gen X through 1x1 customized consultation. We help you identify the key Gen X insights that will drive growth and develop a strategy you can execute. Each company and project is unique, so our consultation process is designed to diagnose, define, develop and deliver an unique Gen X strategy that drives Impact. You can use us at any or all steps.
Consulting
Elevate your go-to-market presence and relevance with Gen X consumers with our tailored Team Workshops. Using interactive exercises, attendees identify gaps in the current Gen X customer experience and ideate innovative ways to refine messaging, touchpoints and targeting. We ensure your team is ready to speak directly to this critical demographic.
Workshops
Coming soon.
Listen to business experts discuss how Gen X can impact your business. You can expect lively opinions and point-counterpoints, as well as, a healthy dose of humor.
Promise you’ll enjoy this podcast…no matter what generation you belong to.